HubSpot Free Website Grader Available Now

Know Your Website Score

Graders measures the marketing effectiveness of an internet site and affords an inbound advertising score (on a scale of 0 to a hundred) that consists of web visitors, search engine optimization, the blogosphere, social media, and various inbound market factors. It additionally offers absolute fundamental advice on how the site can be improved from optimized marketing and enables people to comprehend how their website is faring comparison to their competition.

The Grader was built inside the early days of HubSpot, launching in February 2007. The tool changed from a way to generate buzz, organic/viral visitors, inbound links and leads for HubSpot’s inbound marketing software, as a consequence developing a beneficial device for a simple systematic way to increase revenue through a proven system.

Nowadays Website Grader absolutely proves to be an invaluable tool for HubSpot, forward-thinking clients, small to midsized businesses and SEO entrepreneurs alike. This latest release now includes a Free, Starter,  Professional and Enterprise version to what’s now a whole new family that includes a Marketing Hub, Sales Hub, Service Hub, and CRM Hub spot which can be discovered along with all the tutorials as training courses and certifications at HubSpot.

Overview of Website Grader’s Elements

Performance 17/30

Optimizing your website’s performance is crucial to increasing traffic, improving conversion rates, generating more leads, and increasing revenue.

• Page Size

  • 3.1MB A respectable pace. Well played.
    The heavier the site page, the slower the load. For optimal performance, try to keep page size below 3MB.
    https://blog.hubspot.com/marketing/reducing-page-size

• Page Request

  • 147 Now that’s a lot of requests.
    The more HTTP requests your website makes, the slower it becomes.
    Combine files to minimize the number of requests made.
    http://blog.hubspot.com/marketing/reduce-http-requests

• Page Speed

  • 5.4 Seconds. Might try speeding things up a bit.
    Best-in-class webpages should load within 3 seconds.
    Any slower and visitors will abandon your site, reducing conversions and sales.
    http://blog.hubspot.com/marketing/how-to-reduce-your-websites-page-speed

• Browser Caching

  • Wowee. Your web caching is world-class.
    Browser caching speeds up your website by storing frequently used content in local memory.
    http://blog.hubspot.com/marketing/what-is-browser-cache-faqs

• Page Redirects

  • Perfect! No page redirects detected.
    Page redirects add an additional loading cycle, increasing the time to display the page.
    http://blog.hubspot.com/blog/tabid/6307/bid/7430/What-is-a-301-Redirect-and-Why-Should-You-Care.aspx

• Compression

  • Have you been working out? When your JavaScript and CSS are properly compressed, it makes your website run much faster.
    http://blog.wsol.com/how-to-boost-page-performance-image-compression-tips

• Render Blocking

  • Time is not on your side. Remove or defer JavaScript and CSS that interferes with loading above-the-fold content.
    http://blog.hubspot.com/marketing/remove-javascript-rendering-block

Mobile 30/30 

Traffic from mobile devices is growing fast. Optimize your website for mobile or you’ll miss out on valuable traffic, leads, and revenue.

• Responsive 

  • Fantastic! You’re ready to face the future.
    Responsive design gives you a bump in search rankings for searches on mobile devices.
    http://blog.hubspot.com/insiders/why-responsive-web-design

• Viewport

  • Now that’s a good looking viewport.
    The viewport lets you control your page width and scale on different device types.
    http://blog.hubspot.com/marketing/mobile-viewport-setup

SEO 15/30

Make sure your website is easy for users to discover—and easy for search bots to understand—with better page titles, headings, and meta descriptions.

• Page Titles 

  • Time to workshop this a bit. Page titles should be no longer than 70 characters in length and not repeat keywords.
    http://blog.hubspot.com/blog/tabid/6307/bid/5984/Spilling-SEO-Juice-3-Dos-and-Don-ts-for-Writing-Great-Page-Titles.aspx

• Meta Description

  • The only way is up. Meta descriptions should be no longer than 300 characters in length and should be relevant to the page.
    http://blog.hubspot.com/insiders/how-to-write-a-meta-description

• Headings

  • Head of the class! Heading tags distinguish headings from core page content.
    http://blog.hubspot.com/marketing/seo-site-keyword-optimize-ht

• Sitemap
  

  • Found it!
    Site maps help users navigate your site quickly and easily.
    http://blog.hubspot.com/marketing/build-sitemap-website

Security 10/10

• SSL Certificate

  • Safe and secure. Nice job. SSL certificates protect websites from attacks and give visitors confidence that your site is authentic and trustworthy.
    http://blog.hubspot.com/marketing/what-is-ssl